Last updated on January 28, 2021 at 12:32 am
A very bonang year – the two-part special that chronicles 12 extraordinary months in the life of South African media darling, entrepreneur and philanthropist Bonang Matheba – saw over 2 million viewers watch Part 2 on Saturday August 8 on SABC 1
The audience for A very bonang year equates to almost 21% of the total South African audience and the highest achieved by any slot entertainment offer this year, which also recorded a massive audience of 1.86 million viewers for the first episode aired on Saturday August 1.
In addition, the #AVeryBonangYear The hashtag reached an astonishing 2.2 billion impressions during the broadcast period, showing why Bonang well deserved the nickname Queen B.
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“Overall, we are happy with the performance of the show and it turns out to be a good business decision on our part. We are grateful to the viewers who connected and generated a lot of conversation capacity, ”says Sane Zondi of SABC 1.
A very bonang year was produced by Red Button Films in association with CSA and Bonang Matheba Entertainment.
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