MasterChef beats Love Island and The Voice as “the most popular reality show in the world”, according to a study.
That’s because the TV franchise apparently comes in for the most web searches per month.
Several other UK reality series included in the top ten, which ranked the show’s position based on global search volume.
Why is MasterChef “the most popular reality show in the world”?
According to a survey of the online gaming community Casino GuideMasterChef generates more than 2.4 million online searches on average per month.
Love Island ranks second, with an average of 1.98 million searches, and The Voice (1.22 million) comes in third.
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Other series that did particularly well in the UK and made the list include The Masked Singer (4th, 1.11m).
However, it’s unclear whether the numbers are boosted by the international releases or the series’ spinoffs.
For example, Masterchef has a TV presence in one form or another in over 40 different countries.
These include Australia, the US, Brazil and China, as well as the various formats viewed in the UK.
And spinoffs include MasterChef: The Professionals, Celebrity MasterChef, and Junior MasterChef.
Strictly Come Dancing, which does not share the same name as the similarly formatted American series, ranks 8th.
What other reality TV series are in the top 10?
American Idol is in fifth place, with 734,000 searches, and The Bachelorette (711,000 searches) is sixth.
Too Hot to Handle ranks seventh, with 595,000 searches.
The main subgenres of reality TV are music and romance.
The ninth is Married at First Sight (499,000 searches). And Keeping Up with The Kardashians is tenth (447,000 searches).
“Reality TV has a winning formula”
A spokesperson for CasinoGuide said reality TV has a “devoted and loyal fanbase”.
They added: “The number of viewers allows the shows to go on for decades. The data shows that MasterChef is a prime example of this after being on the air for 32 years!
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“It’s also interesting that the main subgenres of reality TV are music and romance. Four shows are song and dance competitions and three are dating programs.
“It means the reality category has found a winning formula to attract television.”
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